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Zebra Sales Conference - 
Product Services Application

Background

I was tasked to design an application for a sales conference to give sales team members more information about what the Product Services team can offer.

My Team

Marketing

Events

My Role

User Flow

Wireframe

Prototype

Iteration

The Problem

The sales team does not fully understand what the Product Services team can provide and/or fully understand the new technology that they are able to sell.

The Solution

I created an application to inform the sales team about what services the Product Services team can provide within the there pillars of Manufacturing, Transportation & Logistics and Retail. 

Step 1:

User Flow & Lo-Fi Prototyping

Step 2:

Iterating & Hi-Fi Prototyping

Step 3:

Conclusion

Step 1: User Flow & Prototyping

User Flow

Based on our goal, I created a user flow. The flow includes the questions and answers of each flow and the outcome of answering correctly. After each flow you return to the landing screen and are able to pick a new journey.

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1

2

3

4

Landing Page/Choose Your Journey

1

Question and Answers

2

With a correct answer you collect  pieces to the prize

3

Collect your final prize then return to the landing page

4

Lo-Fi Prototype

I started with grayscale Lo-Fi prototypes after completing the user flow.

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Below is a small sample of initial ideas for the screens.

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Step 2: Iterating & Hi-Fi Prototyping

Digital Wireframes

I created Hi-Fi prototypes based on the greyscale Lo-Fi prototypes and initial feedback from the project owners and other designers on my team.

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I used different colors to differentiate the three flows and associate them with the Catan Expansion Packages.

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Step 3: Conclusion

Steps

In conclusion, I created an application that allowed users to gain knowledge about what the Product Services team can provide for the three different pillars of businesses.

Step 1: User Flow & Prototyping
Step 2: Iterating & Hi-Fi Prototype
Step 3: Conclusion

2023 | Alaina Hornibrook - Graphic/UI/UX Designer

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